top of page
Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
HABTIC: Work. Life. Better.
Project type
Head of Engagement, Branding, Narrative Direction, and Design
Date
Jan 2021 - June 2023
Location
Geleen, Netherlands
Head of Narrative and User Engagement, with a focus on:
- tiered B2B interactive content and storytelling
- early AI-integration via interactive 'wellness coaches'
- gamified learning and progression loops
- physical, emotional, psych, and social 4-quadrant content
- extensive in-house animation and audio direction
- staff management and direction for 40+ devs, artists, writers, and researchers for this holistic multi-platform European tech startup.










bottom of page
.png)


